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MidTown Developers Announce New Tenants and Parking Solutions

North MidTown to Become a Gourmand Destination with Addition of Restaurants, Bars


MidTown developers, Tolles Development Company and Marmot Properties, announced today new dining, shopping and parking offerings coming soon to the MidTown district.


The developers plan to introduce six new restaurants, two retailers and office tenants to the north-end of MidTown, as well as parking valet services. The new restaurants will bring diverse cuisine and drink offerings to Reno, further cementing MidTown’s reputation as a restaurant mecca.


The announcement follows the acquisition of seven MidTown properties by Tolles Development Company and Marmot Properties in October 2017. The new tenants will service residents and visitors in the greater Reno-Tahoe area, in particular Old Northwest Reno, the Financial District, and the Bungalow District.


Food & Dining

  • Whispering Vine. Joining the brand’s successful trio of Reno wine bars and retailers, Whispering Vine will fill the currently vacant street-facing “fishbowl” retail space in Sticks. Plans for the MidTown location include a full bar stocked with craft beer and a small plates menu, as well as Whispering Vine’s notorious collection of carefully curated wines. Location: Sticks, 706-764 S Virginia St. “We had a lot of interest in this particular space,” said Par Tolles, Principal of Tolles Development Company. “A large national communications retailer approached us several months ago with a notable offer, but small business is important to the patrons and tenants who makeup MidTown, so it’s an important value of ours as well. Curtis Worrall has done a fine job opening three thriving locations, and we’re proud to welcome Whispering Vine.”

  • Oyster and Ramen bar. The owners of FinBomb Sushi plan to expand operations and plan to open a new oyster and ramen bar in the space that formerly housed boutique and gallery, Never Ender. The name of the new restaurant is still to be determined. Location: Six Seven Seven South, 677 S Virginia St.

  • JoStella Coffee Company. Newly opened and currently operating in Saint Lawrence Commons, JoStellais offering Renoites a new coffeehouse experience, with an newly designed interior and menu. Location: Saint Lawrence Commons, 701 S Virginia St.

  • BrauHaus 701. German-style beer hall, BrauHaus 701 will also join Saint Lawrence Commons under the ownership of Fady Mehanna. The restaurant will open with a menu which will include high-quality sausage, pretzels made in-house, cheesesteaks and a wide variety of craft beer. Location: Saint Lawrence Commons, 701 S Virginia St.

  • Food + Drink. Created by Aaron Foster, a seasoned operator based out of Graeagle, Food + Drink will specialize in homemade tacos and pizzas. Location: Martin Crossing, 955 S Virginia St.

  • The Emerson. Owner Tyler Colton plans to bring a lounge low-vibe to the MidTown district with the introduction of The Emerson. Occupying a currently vacant retail space in Martin Crossing, The Emerson will offer a blend of craft cocktails and drinks, paired with light bites. Location: Martin Crossing, 955 S Virginia St.


Additional tenants that will soon be calling MidTown home include Sittie and Sage, a clothing boutique located in Saint Lawrence Commons owned and operated by San Francisco transplant and blogger, Joanna Cuenza. Triple Seven Center will gain an office furniture showroom, Community Office Solutions.


The team behind the newly announced StoneGate development will join Triple Seven Center, taking over the available second story office loft space.


Parking Convenience

Convenient valet parking is now available and free to patrons who receive validation from businesses located in Tolles and Marmot buildings. The valet parking is available during high demand shopping hours and weekend nights and can be accessed at Triple Seven Center and Sticks.


“We continue to evaluate all development options for parking in MidTown,” Par Tolles said. “However, we wanted to immediately provide our customers with a quick, convenient and free way to enjoy their favorite restaurants and shops.”


Parking valet services are currently in operation for MidTown customers. The incoming restaurants and retailers are expected to be open to the public in the next three months.


North MidTown to Become a Gourmand Destination with Addition of Restaurants, Bars

© 2020 by Tolles Development Company, LLC

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